PERAN BRAND AWARENESS DALAM MENINGKATKAN EFEKTIVITAS INFLUENCER MARKETING TERHADAP MINAT BELI PRODUK UMKM. DINAMIKA [Internet]. 2026 Oct. 30 [cited 2026 Nov. 11];6(2):294-303. Available from: https://journal.stiestekom.ac.id/index.php/dinamika/article/view/1491